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Master Storytelling for Impact: Harnessing the Power of Narrative in Business

Master Storytelling for Impact: Harnessing the Power of Narrative in Business

by | 20 Dec, 2023 | Advertising, Business - General, BusinessFitness, Culture, Customers, Growth, Marketing, Motivation, Profitability, Sales, Social Media, Strategy, Valuation

“Stories create community, enable us to see through the eyes of other people, and open us to the claims of others.” – Peter Forbes   Imagine a world where every business conversation, pitch, or meeting leaves a lasting, vivid imprint on your...
“Productivity is less about what you do with your time. And more about how you run your mind.” – Robin S Sharma

“Productivity is less about what you do with your time. And more about how you run your mind.” – Robin S Sharma

by | 23 Mar, 2023 | Business - General, BusinessFitness, Character Traits, Coaching, Disruption, HR & Personnel, Productivity, Social Media

Have you ever had “one of those days” where you just can’t seem to finish anything? You’re constantly distracted, and end it feeling your productivity has been bad and you’ve a longer to-do list than when you started? Have you also noticed that smart people often seem...
“Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford

“Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford

by | 2 Aug, 2021 | Advertising, Business - General, BusinessFitness, Customers, Economy, Lifetime Value, Marketing, Profitability, Sales, Social Media

I’m always amazed by how often one of the first areas cut when a business is looking to save money is advertising / marketing. Henry Ford perfectly sums up why this is a case of ‘penny wise, pound foolish.’ The problem is that advertising can, and should, lead to more...