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How to Ruin Your Reputation and Brand – Lessons from Turkish Airlines

How to Ruin Your Reputation and Brand – Lessons from Turkish Airlines

A company’s reputation is one of those ‘off balance sheet’ items that can make or break it – something that a company like Turkish Airlines really ought to be aware of, especially as the airline markets itself as one of the best in the world. As Warren Buffet said,...
Top 10 Things Your Business Culture Needs to Focus On for Success

Top 10 Things Your Business Culture Needs to Focus On for Success

An interesting report published late last year by the MIT Sloan Management Review looked at business culture in the context of how employees rate the companies for which they (have) work(ed). This article explores the top 10 issues that matter most to employees, and...