by Guy | 16 Oct, 2025 | Business - General, BusinessFitness, Communication, Customers, Excellence, Lifetime Value, Marketing, Motivation, Sales, Social Networking, Strategy, Success, Technology
“Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis Introduction – The Hidden Power You’re Probably Underfunding “Far too many SMEs don’t fail because their marketing is bad – they fail because nobody ever sees it.”...
by Guy | 9 Oct, 2025 | Advertising, Artificial Intelligence, Business - General, BusinessFitness, Communication, Culture, Customers, Excellence, Growth, Leadership, Lifetime Value, Marketing, Sales, Social Media, Strategy, Success, Technology
“Don’t count the people you reach; reach the people who count.” – David Ogilvy Introduction – The Real Question: Are You Paying for Reach, or Paying for Results? Picture this: you have a limited marketing budget and a long list of options – social media, email,...
by Casey Cartwright | 5 Aug, 2025 | Business - General, Business Debt, Economy, Energy, Lifetime Value, Profitability, Technology
Discover proven strategies to maximise your solar installation ROI. From system design to tax benefits, learn how to get the best returns on your investment. Solar panel installations represent one of the most promising investments for homeowners and businesses...
by Guy | 26 Jun, 2025 | Business - General, BusinessFitness, Culture, Customers, Growth, Investing, Leadership, Lifetime Value, Risk, Strategy, Success
“Strategic planning is not about predicting the future, but about making the future happen.” – Peter Drucker Introduction: The Pitfalls of Measuring Diversification Success Solely by Growth The launch was a success. The press release was glowing,...
by Guy | 23 Jan, 2025 | Business - General, BusinessFitness, Coaching, Culture, Excellence, Growth, HR & Personnel, Leadership, Lifetime Value, Motivation, Sales, Strategy
The growth and development of people is the highest calling of leadership.” – Harvey S. Firestone Introduction: The Leadership Challenge in Sales Picture this: Your top salesperson, consistently exceeding targets, is promoted to sales manager with the...
by Guy | 9 Jan, 2025 | Business - General, BusinessFitness, Culture, Customer Experience, CX, Customer Service, Customers, Excellence, Growth, Lifetime Value, Profitability, Sales, Strategy, Success
“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” – Sun Tzu Introduction: The Strategic Sales Imperative Every business leader dreams of driving exponential growth and achieving long-term profitability....
