by Guy | 26 Jun, 2025 | Business - General, BusinessFitness, Culture, Customers, Growth, Investing, Leadership, Lifetime Value, Risk, Strategy, Success
“Strategic planning is not about predicting the future, but about making the future happen.” – Peter Drucker Introduction: The Pitfalls of Measuring Diversification Success Solely by Growth The launch was a success. The press release was glowing,...
by Guy | 19 Jun, 2025 | Business - General, BusinessFitness, Culture, Customer Experience, CX, Customers, Excellence, Growth, Leadership, Marketing, Risk, Sales, Strategy
“Your brand is what other people say about you when you’re not in the room.” – Jeff Bezos Introduction: The Hidden Risk in Business Diversification Diversification can be the making of your business—or the undoing of your brand. Too often,...
by Casey Cartwright | 16 Jun, 2025 | Business - General, Culture, Disruption, Excellence, Risk, Technology
Are you unknowingly inviting cyber threats? Learn four common business habits that make you vulnerable to a greater risk of cyberattacks and what you can do to stay secure. You work hard to keep your business running smoothly, but certain everyday behaviours could...
by Guy | 12 Jun, 2025 | Business - General, BusinessFitness, Customers, Excellence, Growth, Leadership, Risk, Sales, Strategy, Success
“Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.” – Michael E. Porter Introduction: Why Diversification Isn’t as Simple as It Sounds When does business diversification...
by Guy | 5 Jun, 2025 | Business - General, BusinessFitness, Culture, Customers, Excellence, Growth, Leadership, Marketing, Profitability, Risk, Strategy, Success
“The future is always coming up with surprises for us, and the best way to insulate yourself from these surprises is to diversify.” — Robert J. Shiller Introduction: The Necessity of Diversification for Growth What if your business lost 40% of its revenue...
by Guy | 15 May, 2025 | Business - General, BusinessFitness, Culture, Excellence, Growth, Leadership, Risk, Strategy, Success
“The essence of strategy is choosing what not to do.” – Michael Porter Introduction: The Cost of Chasing Every Shiny Object You’ve built something great – your clients are happy, your revenue is climbing, and new opportunities are knocking at your door. But...
