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The BusinessFitness Blog

Thoughts on topics to help you make more of your business…

“Success is not final; failure is not fatal: it is the courage to continue that counts.” – Winston Churchill

Churchill, probably best-known for his wartime leadership, was somebody who would never give up. Apart from his early years in the military, he was one of the longest-serving politicians in British history, serving from 1900 until 2 months short of his 90th birthday...

The Magic of Small Changes for Big Profit Increases

Often, when we look at a business, it seems that big changes are needed if the business is to achieve decent levels of profitability. However, the reality is that small changes to the critical levers in a business can lead to huge increases overall, due to the...

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” – Abraham Lincoln

Although there is some doubt as to whether Abraham Lincoln actually said this, the principle is absolutely correct and in keeping with his character – he was known for planning and being a very effective leader. Anyone attempting to chop down a tree with a blunt axe...
Reduce Costs by Defining Your Ideal Employee

Reduce Costs by Defining Your Ideal Employee

Following last week’s post about how “Defining Your Ideal Customer Boost Profits,” I now want to turn to another very important consideration: your ideal employee. Research shows that almost 75% of people have left a...

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Defining Your Ideal Customer Boosts Profits

Defining Your Ideal Customer Boosts Profits

Do you know who your ideal customer is? Who you would most like to have as customers for your business, and is your business set up to attract and retain them? Businesses often evolve from selling to an initial small...

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